Mobile SEO refers to the process of optimizing websites and web content for mobile devices such as smartphones and tablets. With the rapid growth of mobile internet usage, mobile SEO has become increasingly important for businesses and website owners who want to improve their visibility and ranking on search engines for mobile users.

Mobile SEO includes various techniques such as optimizing website speed and loading time, designing responsive websites that adapt to different screen sizes and resolutions, using mobile-friendly fonts and layouts, and ensuring that mobile users can easily navigate and interact with the website.

Some specific mobile SEO practices include using mobile-friendly keywords and metadata, leveraging mobile-specific features such as click-to-call buttons and location-based search, and implementing structured data markup for mobile search results. Mobile SEO can help businesses reach a larger audience of mobile users and improve their overall search engine rankings.